COT MarketingWhat new products do you have? How are you innovating?
Leading the pack at Chasing Our Tails through some of the points we have touched on including quality, consistency, and food science innovation. Though we always are future focused, we never lose sight of our core competency that pet parents rely on. Trends may come and go, but tried and true products that consistently make the grade are the true keystones of our brands. We are happy when people can recognize our signature bones from their great hardwood smell or our bully sticks due to the lack of smell. You don’t have to even see our products to know they are something different- you can smell the quality.
Here are some of the ways we are innovating:
- Using food science to develop new and improved recipes that are better for your pet’s health.
- Working with suppliers to source the highest quality ingredients.
- Investing in new manufacturing technology to ensure that our products are consistent and of the highest quality.
- Receiving customer feedback
Our commitment to innovation is what sets us apart from the competition and we are always looking for new ways to improve our products and provide our customers with the best possible experience.
